| January 5, 2010
According to research of the Taipei-based Market Intelligence
& Consulting Institute (MIC) conducted as part of the ITIS
project, Taiwanese WiMAX CPE (Customer Premises Equipment)
industry shipment volume reached 844,500 units in the third
quarter of 2009, representing 56.7% sequential growth and
236.5% year-on-year growth. The industry's shipment value
reached US$68.8 million in the third quarter. The substantial
growth can be ascribed to WiMAX carriers' positive outlook for
subscriber growth in 2010, compared with the relatively
conservative stance in 2009, and these carriers have therefore
shown increasing demand for WiMAX CPE. In addition, the price
tags of WiMAX CPE have dropped to a level acceptable to the
carriers, which also played an instrumental role in the growth
of WiMAX CPE shipment volume.Thanks to the maturation of
network deployment, the quality of signal coverage and network
connections has seen significant improvement, therefore
enhancing subscribers' satisfaction with WiMAX services and
boosting the willingness to adopt WiMAX. At the same time,
owing to the rapid price drops of WiMAX access devices such as
indoor and outdoor CPE and USB dongles, WiMAX carriers were
able to plan more cost-effective service packages as the
burden of subsidies for CPE was lessened. ASP (Average Selling
Price) of Taiwanese WiMAX CPE shipments has come down to
around US$81.5 in the third quarter of 2009, down from
US$147.2 a year ago.Judging from these development trends, it
can be seen that the improvement of network quality and the
lowering of device prices are conducive to subscriber and
shipment growth. As most WiMAX carriers worldwide are still in
the initial phase of network deployment, it is projected that
there will be two to three more years of rapid development
before subscriber saturation.In the third quarter, 802.16e
products were the predominant type of shipment, representing a
share of over 98% in the industry's overall shipment volume.
In terms of function, indoor CPE was the leading shipment with
a share of 43.5%, followed by USB dongles with 23.6%. Outdoor
CPE shipment represented a share of 13.9%, while the shipment
share of other types of devices reached 19%, among which WiMAX
modules for use mobile Internet access devices emerged as the
most significant type of shipment. More than 30 models of
WiMAX-enabled notebook and netbook PCs have already been
launched in the market. It is expected that the number of
WiMAX-enabled mobile Internet devices will continue to grow
along with the maturation of WiMAX networks. Therefore, it is
projected that WiMAX module shipment volume will see further
growth in 2010.According to MIC Industry Analyst Xiang-Yu Yen,
"currently most major WiMAX carriers or system integrators
seek to transplant their network deployment experience, CPE
testing experience, and business models to other regions. It
is expected that in 2010, WiMAX carriers, branded equipment
vendors, and system integrators will wield greater bargaining
power for CPE prices by leveraging economies of scale." Mr.
Yen added, "as a result, Taiwanese CPE makers will see gradual
declines in gross profits and will have to expand production
volume and market share so as to maintain their lead in the
market. At the same time, it is expected that Korean and
Chinese equipment companies will continue to make gains in
market share. However, as they mostly have their own
production operations and rarely outsource production to
Taiwanese makers, it will pose a crucial task for Taiwanese
makers to break into their supply chains so as to boost
shipment volume."It is projected that boosted by growth in
Russia, India, and North America, Taiwanese WiMAX CPE shipment
volume will top 1.1 million units in the fourth quarter of
2009. Looking ahead to 2010, with the expansion of WiMAX
service coverage in North America, issuance of spectrum
licenses in India, and further promotion of WiMAX services in
Brazil, Malaysia, Indonesia, and the Philippines, it is
forecasted that Taiwanese WiMAX CPE shipment volume will
continue to grow in the first three quarters of 2010.
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