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Sept. 2, 2002
Since the Taiwan government officially approved the relocation
of manufacturing know-how for high-tech notebook computers to Taiwan-invested
factories in China,
and major makers having already invested there heavily, local manufacturers
now conclude that China could serve as prime base for OEM and ODM
orders, while Taiwan remains suitable for manufacturing niche products
for the clone market.
The rapidly maturing notebook manufacturing environment in China
is now a cost-efficient place to fulfill large, uniform specification
OEM and ODM orders from the top ten notebook brands of the world.
Several high ranking executives from Taiwan makers admitted that
China's manufacturing environment still lags behind when compared
to Taiwan's. But that would not hurt China's potential for the mass-volume
business, as long as there were enough people to work overtime and
pre-assembly preparations were done carefully. Meanwhile, Taiwan
would remain the place for manufacturing small, flexible specification
models with high profit margins.
According to the Market Intelligence Center (MIC) Taiwan notebook
makers have been boosting production in China, from an initial proportion
of less than 1% to a projected 24% this year, with 50% expected
for 2003.
Up so far, Taiwan has been leading in the global shipment of notebook
computers for many years because of the country's complete and flexible
supply chain. From electronic components and packaging materials
to ICs and PCBs, which are said to be the weakest link in China's
supply chain, everything can be delivered in Taiwan on a same-day
basis, sometimes even within hours. Taiwan's mature supply chain,
refined over the years, is hard to beat, insiders say.
To take advantage of low-cost operations in China, both Dell and
the new Hewlett-Packard company have simplified their notebook production
lines, thus streamlining OEM/ODM manufacturing.
First International Computer (FIC) is reported to move 75% of its
notebook production to China in 2003. Their current plants in China
operate at two thirds of planned capacity, with most of the output
sold to NEC. FIC, without giving an exact schedule, hopes to lift
the annual output to over 1,2 million units and also seeks to take
advantage of the large, low-cost talent pool to add to its research
efforts in an attempt to cut developing time of a new product to
less than six months.
In related news, intensive struggling is under way among Taiwan
makers for the 2003 NEC notebook orders. Several Taiwan contract
makers, including Compal and NEC's current suppliers FIC, Quanta
and Arima are making efforts to win contracts for the period of
January to June 2003. This could hurt FIC's position of a 65% share
as supplier of the estimated 1 - 1.2 million notebook computers
shipped by NEC this year. Insiders say that Quanta, though a relatively
new NEC supplier, is a strong contender for the 2003 contracts.
FIC said that it expects to ship more than 800.000 units under
NEC brand and will maintain strong relations with that customer.
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